A major campaign is underway in Bexar County to convince you to love public schools.
1200 WOAI news reports the 'Go Public' campaign will focus on the successes of public schools, and will be chaired by three local executives who have placed their own kids in public schools, Josue Robles of USAA, Kim Bowers of CST Brands, and Chris Nielsen of Toyota.
"The concept of educating all people regardless of race, class, or socioeconomic status is the engine that has made America a great nation and an economic power," Robles told a rally at Jefferson High School. "Society has asked public schools to carry a heavier load, to cut back their budgets, to pass all the tests, to feed the hungry, to minister to the sick, to be all things to all people. And you know what? They're doing a pretty amazing job. And they not only deserve our support, San Antonio's future depends on them."
In recent years it has become trendy to disparage public schools, and claim that private schools, religious schools, and home schooling turn out better educated kids.
The purpose of the three year campaign is to overturn those stereotypes.
"The county's school districts have a graduation rate of 90% and nearly 100% of its teachers are highly qualified according to federal standards," Bowers said. "In addition, these teachers have an average of 12 years of experience and 33 percent have a master's degree or above."
Bobby Blount, President of the Northside ISD Board of trustees said the effort will be the first of its kind.
"By pooling our resources and seeking private support, we will be able to do things that one district could never do on its own," he said.
The three year campaign will include billboards, radio and TV spots, talking points for all 15 school districts, even messages on cheerleaders' megaphones during football games.